Seasonal Migration

Blubber Notes #16 - Alpha for Future NFT Whales

Dear Future Whales,

Over the weekend, my wife and I migrated to West Virginia for the wedding of a close friend. The autumn leaves were beautiful and it was a healthy reminder that there is more to life than illiquid JPEGs. In addition to sharing my favorite photos, the true highlight in this week’s note is tied to Blur.io and their current airdrop of BLUR tokens. I also share a community-centric podcast.

Summary of today's notes:

1. Seasons Still Change During Crypto Winter

2. Airdrop Season Kicks Off with Blur.io

3. Recommended Podcast: Community Building with Alex Taub

Seasons are changing during Crypto Winter:

This was taken from Valley Falls State Park in West Virginia. It’s a beautiful place this time of year.

Source: Matt’s Trip

This is Alpha! For those in the U.S. who are about to celebrate Thanksgiving, I highly recommend trying to re-create this Sweet Potato Pie (pizza) from Mountain St Brewery. The brown things are roasted marshmallows and pecans! The sauce is sweet potato mixed with some condensed milk. Topped off with a caramel drizzle. We actually went here twice!

Source: Sweet Potato Pie from Mountain St. Brewery

Also, if you can’t seem to step away from the cold of crypto winter, then take a few moments to watch our most recent Web3 Tea where we discuss NFTs in the midst of a freeze.

This is the REAL Alpha: Airdrop from Blur.io: 

What is it?

Blur.io is a marketplace aggregator which facilitates quick NFT trading and enables users to list across platforms simultaneously. It’s fast, accurate and free for everyone, forever! 

Airdrop 1:

If you have had NFT trading activity over the last 6 months, then you may qualify for a certain number of care packages. Each package contains x amount of BLUR tokens which will be available in early 2023 and each is differentiated by rarity. You have less than two weeks to claim your airdrops for this user onboarding initiative.

Airdrop 2:

There is a second airdrop coming! It will be much bigger and you can adjust your chances related to the rarity of your boxes by keeping your loyalty score high. To reward users for listing multiple items, trying out various features and conducting their secondary transactions from Blur, users can increase their chances at better rewards. Read about it here.

Podcast: Alex Taub from Truth Labs, creator of the Illuminati and Goblintown NFT projects, on community building.

The takeaway from this podcast is the idea of partnering with unique projects and communities as a way to reach a larger audience. In the podcast, Alex gives an example of how Marvel targets specific demographics with Deadpool and Captain Marvel, and then brings them together into one fanbase and community. The question I have is which community should we co-host our next in-person event with? Send me a note at mbartlett@vaneck.com with your ideas!

Authored by Matt Bartlett, CAIA. Follow Matt on Twitter @MattBartlettVE.

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